For more than 15 years, our business has been building relationships with our customers based on respect and integrity. We appreciate the trust and confidence you place in us when you visit our website and provide us with information. That's why we protect your personal information and utilize the utmost care in how your information is collected and kept confidential.
We (and our service providers, as described below) may collect and use your personal information and aggregated user information for the following purposes:
To help provide you with a smooth, efficient shopping experience that is tailored to you. For example, we will use your personal information to:
-> help you quickly find information, products, and services;
-> make our Site easier for you to use by eliminating the need for you to repeatedly enter the same information;
-> help us create content that is customized to your particular preferences or interests; and
-> make third-party offers of products and/or services more relevant to you.
We automatically collect information about your visit to our Site, including what pages you view, the amount of data transferred, the links you click, the materials you access, and other actions you take within our Site. We may also collect standard information that your browser sends to every website you visit, such as your Internet Protocol (IP) address, your geographic location as determined by your IP address, your browser type and capabilities, your operating system, the date and time you access our Site, session information (such as page response times) and the website from which you linked to or from our Site.
Additionally, we may collect your click-stream data and preference information. Click-stream data represents a page-by-page history of your usage. Your preference data includes search and purchase information and other preference-related information that you submit to our Site (such as the styles and brands you prefer, what activities you enjoy and other lifestyle information).